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Hello, I'm Natasha — an independent designer based in Brighton, UK. DUST is my little design studio specialising in print and branding for small businesses and independent designers. Lets work together!

Mind Journal

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Mind Journal is a groundbreaking new journal built around a powerful framework that gets guys writing. From its initial idea to final production I worked with Ollie Aplin to bring the idea to life. It became a huge success, raising over £40,000 on Kickstarter. A hugely personal project, Mind Journal is having a truly positive impact on many peoples lives.


Throughout the Kickstarter campaign it was essential to engage potential customers through social media. To create a buzz around the upcoming launch I carefully curated the social media presence to communicate the core values of the brand, creating copy and imagery to build the excitement in the weeks before launch.